Digital printing VS Offset printing
Offset printing - uses a large printing press with a series of printing metal plates that transfer ink onto paper, which is then folded sheets, collect signatures and sewn, the last step will be bound.
When you think of offset printing, think of the word transfer. Each step in this printing technique involves the transfer of images (text and art) from one material to the next.
First, your images are digitally transferred onto a set of metal plates which collect ink to transfer your images onto a rubber blanket
Second, Rubber blanket transfers images onto paper.
There are two types of offset printing: sheet-fed and web.
RichColor Printing factory uses sheet-fed offset printing, the Heidelberg and Komori. The most common alternative to offset printing is known as digital or print-on-demand. So what is the difference?
Offset Printing: Sheet-fed
Best suited for short or mid-range printing runs (500 to 20,000 units). With sheet-fed press, ink is transferred from a metal printing plate onto a rubber sheet and then rolled onto paper being fed through a press.
Pros:
Highest quality printing with Vivid colors
Wide range of specialty options
Competitive unit cost
Cons:
High setup costs
Medium or large printing runs
Digital printing: Print on demand
Digital printing also known as Print-On-Demand or POD) which is great different from offset printing but it’s easier to understand. Digital printing works similar to your home printer, using toner instead of printing metal plates, like a large home laser or inkjet printer. This approach is best suited for short printing runs ( 1 to 1,00 units).
Pros:
No setup costs
No minimum orders
Cons:
High per-unit costs
Less consistency in color and quality
Digital printing is a good choice for sample making. Fast turnaround and help you get an idea how your books looks like in the end. Offset printing we use for bulk order, great quality and high speed.